Hi there!

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I am an analytical and intuitive brand strategist who distills moments in culture, data, and consumer behavior into opportunities for differentiation. Critical, persistent, and audacious in my approach, I strive to create provocative brand stories that shape culture.  

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Through my education at the Masters in Branding program, I was mentored by top executives from JKR, VanerMedia, Sterling Brands, Interbrand, and more. As a result, I firmly believe that brands reflect the zeitgeist they operate in and vice versa. To remain relevant in a fast-paced world, brands must adapt with agility and innovate in disruptive ways. 

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So, let's shake things up and create something exceptional together!

When I'm not neck-deep in a research wormhole, I'm : 
Listening to inspirational podcasts and stoic audiobooks
Cooking the week's top NYT Cooking recommendations
Investing in stocks on Stash and Robinhood
Advocating for female sexual wellness on @Nogasms

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